No sales script. These are the real questions people put to us about AI: what it costs, whether it takes
jobs, whether their data is safe, and where on earth to start. Honest answers below.
We build practical AI systems for small businesses and teams: workflow automation, bespoke AI agents that handle repetitive admin, private and local AI for sensitive work, research systems, and SEO for bots to make sure AI assistants recommend you. We start from how your business actually works, not from a product we are trying to sell.
No. You come with a problem, not a technical brief. Understanding the jargon is our job, not yours. We explain everything in plain English, and if you want a head start, our AI in plain English page translates the common terms.
A discovery and audit starts from £250. Most build projects for small businesses sit between £1,000 and £5,000 depending on scope. Ongoing support usually starts from £300 per month. Usage costs like API and hosting are always shown separately, so you know what is build cost and what is running cost. See the full pricing page.
That is not how we build. The point is to remove the grind around people's judgement, not the judgement itself. AI handles the repetitive, low-value work so your people spend their time on what actually needs a human. For a one-person business it is closer to building a team you could not otherwise afford to hire.
Your data should not be sprayed across public tools just because someone wanted an AI feature. Where work is sensitive, we can run AI locally or on controlled private infrastructure so it stays in your environment, with clear separation, audit logs, and plain-English documentation.
Your customers are starting to ask AI assistants who to use, and the answer comes back as a short list of names. SEO for bots is the work of getting your business onto that list: reachable, clear, and trusted enough for the AI to put you forward. It is different from traditional search, which is about ranking links. The SEO for bots page goes deeper, and the £189.99 Bot Readiness Audit is the easiest way to see where you stand.
We are based in London and serve Essex, London, and the South East, with remote work available more widely. Much of what we build is delivered remotely, but we are happy to meet in person within our area.
We assume it will, and we design for it. Sensitive actions go through human approval, external messages can be drafted but not sent until reviewed, and live systems get sandbox testing, least-privilege access, and full logs before they are trusted. AI does the work; a human stays accountable for the result.
Yes, and we recommend it. The best first step is usually a low-cost audit or a single bounded automation rather than a big platform. You prove the value on something small, then expand. We would rather you start small and stay than over-commit and regret it. Not sure where? The AI readiness review exists for exactly that.
No. Builds are quoted with a clear, fixed scope. Ongoing support is month to month. You stay because the work is worth it, not because a contract traps you.
Genuinely, yes. Where it makes sense we build systems that wake only when there is work to do and use right-sized models, which is lighter on power and cheaper to run. There is a longer piece on it: sustainable, efficient AI.